Callaway Chrome Soft Balls
Its just the first month of January and Callaway has already launched its second product of the year with Chrome Soft and Chrome Soft X Balls with Graphene, the strongest known material to mankind. After the launch of Mack Daddy 4 Wedges, just two weeks back.
The balls outer layer is infused with Graphene, a material which was discovered in 2004, and helped Andre Geim and Konstantin Novoselov from the University of Manchester UK, to win the prestigious Nobel Prize in 2010 “for groundbreaking experiments regarding the two-dimensional material graphene.”
The updates to the Chrome and Chrome X are aimed to provide more distance off the tee and spin around the green.
The ball’s outer core is infused with Graphene, a material stronger than diamond, and using a strong material, the outer core allowed to be thin and helping in making a larger, but still soft, inner core.
“We knew that if we could make the inner core larger and increase the compression differential between the inner and outer core, we could produce a ball that has a higher launch and a lower spin,” said Dave Bartels, Callaway’s senior director of golf ball research and development. “Most golfers know that on full shots, that means more distance.”
This larger inner core allowed Callaway to enhance the balls speed and reduce spin for more distance, while still maintaining the soft feel benefits of the Chrome Soft balls.
“It’s a nanoparticle that is extremely strong and extremely flexible,” Bartels said of Graphene. “It’s only an atom thick if you isolate it down to a single layer. It elongates well and stretches well, so it can provide reinforcement for our outer core. Mixing it with the rubber made the outer core of our Dual Fast cores better.”
“The graphene allows this construction to be possible so we have this decoupling of spin, really low spin, with full shots,” Bartles said. “And it allowed us to put a really soft cover on it, which gives us maximum spin around the green.”
Chrome Soft and Chrome Soft X have similar compositions, but the X version is designed for golfers having a swing speed of over 105mph and boasts of a firmer overall compression.
Both Chrome Soft and Chrome Soft X will be available in the market from Feb.16 at a price of $45 per dozen.